DIRECT MAIL CAMPAIGN

Direct Mail #1 – Jesalyn | Client: St. Matthew’s House

Direct Mail #2 – John | Client: St. Matthew’s House

Direct Mail #3 – Lucy | Client: St. Matthew’s House

Direct Mail #4 – Alex | Client: St. Matthew’s House

— PROJECT NAME

Direct Mail Campaign,

St. Matthew's House


— ROLE

Art Direction

Design & Layout

Branding

At St. Matthew’s House, it’s all about the people… those who need hope and those who provide it. From my first sit-down with the client—a non-profit that provides housing for the homeless, food for the needy, and comfort for the addicted and suffering—I knew right away that the designs needed to have a focus on portraits of those affected. I worked in collaboration with their in-house coordinator and freelance photographer to gather content to design a direct mail campaign.