START A RAIDER, FINISH A GATOR

CAMPAIGN

BROCHURE

This piece includes a custom pocket folder with an eight-page stitched brochure and nine, two-sided inserts. The folder has spot UV coating on the front and back to highlight the program logo. This brochure won gold in the 2020 Communications & Marketing Commission Awards, Association of Florida Colleges.

Start a Raider, Finish a Gator brochure | Client: Seminole State College

Start a Raider, Finish a Gator brochure | Client: Seminole State College

Start a Raider, Finish a Gator brochure | Client: Seminole State College

Start a Raider, Finish a Gator brochure | Client: Seminole State College

Start a Raider, Finish a Gator brochure | Client: Seminole State College

Digital Ad Campaign | Client: Seminole State College

DIRECT MAIL

I designed and facilitated the print production and mailing of 3,500 direct mail postcards to Seminole County Public School graduating seniors with targeted messaging for first-time-in-college students promoting the program.

VIDEO

We created this video to share the success story of Emily Sorace, who participated in the Start a Raider, Finish a Gator pathway. I provided art direction during creative concepting/storyboarding, filming, and editing.


Videographer Credit: Kirk Duda

— PROJECT NAME

Start a Raider,

Finish a Gator Campaign


— ROLE

Concept/Creation

Layout & Design

Photo Editing

Video Art Direction

Digital Campaign Design


— AWARD WINNER

2020 Communications & Marketing Commission Awards, Association of Florida Colleges

Seminole State College of Florida partners with UF Online, the University of Florida’s fully online baccalaureate degree program, to offer Associate in Arts (A.A.) graduates an easy transfer option with the Start a Raider, Finish a Gator pathway program. It is an opportunity for first-time-in-college students to affordably obtain their associate’s degree at Seminole State and then transfer to complete their bachelor’s at the University of Florida Online.